Saturday, 18 July 2026 · EconomyMore than 50 million euros in EV subsidies in Germany, Tesla in the lead
Since the relaunch of the state purchase subsidy just under two months ago, Germany has already paid out more than 50 million euros for electric cars. The biggest beneficiary, of all companies, was the US manufacturer Tesla. The subsidy is meant to revive the flagging business in electric cars.
The FAZ and Handelsblatt both report that since the subsidy was restarted, more than 50 million euros have flowed and that Tesla leads among the subsidized brands. This feeds the old debate over whether state purchase subsidies mainly produce windfall effects and whether it makes sense to use German taxpayer money to prop up the sales of foreign manufacturers. Supporters point to the boost needed for electric mobility and the recently weak market, while critics point to the limited steering effect. Sourcing on this day is thin and rests on two German business outlets with similar figures. How sustainably the subsidy revives sales is still open.
FAZ · Handelsblatt
Thursday, 2 July 2026 · EconomyTesla sales reach record levels
Tesla sales reach record levels
Tesla reports record sales, seen as a sign that the backlash against Elon Musk is easing. The company is stabilising after months of political controversy surrounding its chief.
According to Daily Sabah, Tesla has posted a new sales record, which is being read as an indication that the peak of the public backlash against Elon Musk may have passed. In the preceding months, political statements and appearances by the Tesla chief had triggered boycott calls and reputational damage that weighed on sales figures. The new record now suggests that demand and brand strength are more robust than critics expected. Supporters see in it the strength of the product and its technological leadership, while sceptics point instead to price cuts, new models and one-off effects as the drivers. The evidence is thin and rests on a single report, so the durability of the trend remains open. The development is relevant for the entire electric-vehicle industry, because Tesla continues to be seen as a barometer of market sentiment.
Daily Sabah
Forecast · Assessment
●Most likely55%
The recovery continues moderately, supported by discounts and new models, while the Musk factor loses weight.
▲Worst case20%
The record proves to be a flash in the pan; fresh controversies around Musk and fierce competition from China send demand tumbling again.
▼Best case25%
Tesla builds on the record figures, wins back market share and cements its position as the leading electric-vehicle maker.